Our core values

The Swedish heritage has formed our brand, our products, and our values. Sweden is a vast and sparsely populated country with a harsh climate. These conditions have shaped a culture that values durable, functional, and reliable products.

Our core values Quality, Safety, and Environmental care are part of our DNA as well as the cornerstones of our product development.

We offer trucks that keep promises, designed with the driver's needs in focus. ​​

An automobile is made by and for people. The basic principle for all manufacturing is and must remain safety.

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